🌾 Mission & Strategy – Eshal Rice & Eshal Food

At M/S Eshal Rice & Eshal Food, our journey began on 1st November 2018 with a single promise:
to deliver quality, freshness, and trust in every grain.

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🎯 Our Mission

Our mission is simple yet powerful:

• To produce and supply premium quality rice and food products that bring good health and happiness to every home.
• To ensure organic, hygienic, and safe food processing, using modern technology while maintaining traditional taste.
• To strengthen Bangladesh’s position in the global food market with authentic products.
• To create sustainable value for farmers, workers, partners, and customers.

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🚀 Our Strategy

We believe in growing with responsibility, innovation, and care. Our strategy includes:

1️⃣ Quality First

Strict quality control at every stage: cultivation, milling, production, packaging, and delivery.
The proprietor personally monitors rice after steaming/boiling to guarantee top quality.

2️⃣ Product Diversification

Alongside premium rice, we are expanding into:

• Rice Flour, Rice Semolina (Suji)
• Puffed Rice (Muri), Flattened Rice (Chira)
• Ready Mixes (Khichuri, Halim, Jorda)
• Chui Semai (Rice Vermicelli)
• Rice Bran Oil, Rice Snacks, and more

3️⃣ Strong Distribution Network

• Domestic Supply: Serving wholesalers, super shops, and households across Bangladesh.
• Global Export: Already exporting to Malaysia and Saudi Arabia through third parties, with plans to expand into the USA, Middle East, and Europe.

4️⃣ Community & Responsibility

• Every year, we donate BDT 100,000 to orphanages.
• Distribute 10 tons of rice free to flood and disaster-affected areas.
• Committed to ethical sourcing and supporting local farmers (13,000+ tons of paddy collected yearly).

5️⃣ Future Growth

• Building long-term partnerships with international buyers.
• Active participation in SME Foundation fairs & Global Expos.
• Expanding cultivation land and upgrading production facilities for higher capacity.

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🌍 Our Vision for Tomorrow

To be recognized globally as a trusted Bangladeshi food brand, standing for quality, authenticity, and social impact.

👉 At Eshal Rice & Eshal Food, we believe that good food is the foundation of a healthy nation.

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📞 Hotline: +8809638260986
📧 [email protected] | [email protected]
🌐 www.eshalrice.com | www.eshalfood.com